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Place guide · Matamata

Hobbiton Movie Set

Hobbiton Movie Set

A film set on the Alexander family's working sheep and cattle farm near Matamata, built for The Lord of the Rings (1999–2000) and rebuilt for The Hobbit (2011–2012), now operating as a guided Tolkien tourism destination.

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01

A closer look

The journey to the set passes through the same fertile farmland that Peter Jackson's team found from the air in 1998, when an aerial survey spotted the distinctive rolling green hills and the long lake arm that would become the Shire. The undulating paddocks, the Alexander family's 500-hectare farm with its 13,000 sheep and Angus cattle, are still intact around the set.

Every one of the 44 hobbit holes has a round door painted in a different colour, set into the hillside with a garden appropriate to the fictional occupant. The attention to scale — the doors are smaller than full height, the overall set slightly compressed — creates an effect that is both uncanny and oddly cosy, as though the holes have been inhabited for generations.

The Party Tree at the end of the lane, under which Bilbo's 111st birthday party was filmed, is a genuine white oak that was already on the farm; a replacement was grafted from the original when it showed signs of stress from the film traffic. The green surrounding it shifts with the seasons, so the set looks different in autumn's gold as well as in the spring growth.

The mill and the bridge across the lake appear exactly as they do in the films, and the pub — the Green Dragon Inn — is a fully functioning bar that serves drinks to visitors. The combination of working farm, film set and living museum gives Hobbiton a texture that purely studio-based attractions lack.

The original set was built in 1999 and demolished after The Lord of the Rings trilogy finished, but the second set was rebuilt on the same footprint for The Hobbit, with more durable materials and with the understanding that it would remain as a permanent attraction. That permanence shows in the planting and landscaping, which has had fifteen years to mature.

The set is exclusively accessed via guided tour; there is no self-guided access. Tours run throughout the day and vary in duration and route, with evening torchlight tours available in peak season, when the lanterns give the lane a different, more atmospheric quality.

The location's significance for New Zealand's screen tourism is considerable: it was one of the primary anchors of the 'Middle-earth on Tour' phenomenon that followed the LOTR films and was a major factor in Tourism New Zealand's 100% Pure New Zealand campaign, which credited the films with a measurable uplift in international visitor arrivals in the early 2000s.

It is the only major Lord of the Rings film set of its kind preserved at full scale in the Southern Hemisphere, and arguably the most complete Tolkien landscape in existence.

The combination of working farm, carefully maintained film set and the mature plantings around it creates a lived-in quality that no studio recreation can match — the grass is real, the animals are there, and the hills are the actual hills Peter Jackson saw from the air.

The set is central to New Zealand's screen-tourism strategy and is included in virtually every New Zealand travel itinerary for international visitors, making it a cultural reference point as much as a tourist attraction.

02

Before you go

Current details checked July 2026

Best season
Spring (September–November) brings fresh green growth and lambing season on the surrounding farm, making the Shire landscape at its most vivid. Autumn (March–May) offers golden tones and fewer crowds. Summer (December–February) is the peak season; book two to three weeks ahead.

Tours operate year-round in all weather. The set's muddiness after rain is part of the authentic farm experience and does not affect the quality of the tour.

Editorial guidance
Before you go 1
All visits are via guided tour booked in advance — walk-ins are not accepted. Day and evening tours are available, with torchlight evening tours offering a distinctly different atmosphere from daytime visits.Editorial guidance
Before you go 2
The set is on a working farm; wear sturdy walking shoes, particularly after rain when the paths can be muddy. The tour involves walking outdoors in all weather.Editorial guidance
Before you go 3
Photography is permitted on most tours but tripods and drones are not allowed.Editorial guidance
03

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04

Practical notes

Note 1

Located on the Alexander family's 500-hectare sheep and cattle farm, 8 km west of Hinuera and 10 km southwest of Matamata in Waikato, New Zealand.

Note 2

The original set was built for The Lord of the Rings (1999–2000) and rebuilt for The Hobbit (2011–2012) on the same footprint, with durable materials and the intention of permanent retention.

Note 3

Tours are the only access; walk-ins are not accepted. Evening torchlight tours available in peak season.

Note 4

The location was credited by Tourism New Zealand as a significant factor in the growth of international visitor arrivals following the release of The Lord of the Rings films.